Fresh From Kwangya

Arriving right on time on the SMCU Express: the

0917 SMTOWN Collection

. This collaboration between Globe’s 0917 Lifestyle and SM Entertainment showcases a lineup of apparel and accessories inspired by beloved SMTOWN Artists.

SMCU Express Line

Artists included in this special collaboration are KANGTA, BoA, TVXQ!, Super Junior, Girls’ Generation-Oh!GG, SHINee, KAI of EXO, Red Velvet, NCT, and aespa. The collection offers different apparel pieces and accessories such as tote bags, tumbler bags, lanyards, and pouches that fans can use in their everyday routines.

0917 SMTOWN KAI of EXO Tank Top


0917 SMTOWN Girls' Generation-Oh!GG Shirt


0917 SMTOWN BoA Shirt


0917 SMTOWN Tote Bags


0917 SMTOWN Tumbler Bags


0917 SMTOWN Lanyards


Official SMTOWN Artists Merch

Show off your biases and favorite groups with exclusive pieces from the 0917 SMTOWN Collection. Hop on the SMCU Express line and grab your must-haves here on the official 0917 website.



What is the collection about?

The 0917 | SMTOWN Collection is an exclusive merchandise collaboration of 0917 in partnership with SM Entertainment Ltd.
The collection features SM Entertainment’s recent SMTOWN comeback: SMCU Express.

Where can I find the whole collection?

The merchandise is exclusively sold and available only on the following 0917 selling channels:

  • Globe shop in Lazada
  • Globe shop in Shopee
  • 0917 Pop-Up Booth (Bonifacio High Street)

How can I get the SMTOWN Artist/s photocards?

Photocard inclusions are only available for ALL shirts, tote bags, and tumbler bags.
Please note that solo member photocards are available per merchandise (e.g., NCT Tote Bag = 1 NCT member solo photocard). Only 1 random photo card will be included per item.
Photocard specs: 55mm x 85mm in gloss finish

What makes these photocards special?

All photocards are official and unreleased. They will also include exclusive packaging to avoid scratches and unwanted marks.

Can I return or exchange my order?

We are strictly implementing a no unboxing video, no refund policy. Should you receive the wrong or incomplete item/s, please send us an unedited video of you unboxing your package for us to process your refund/return request accordingly.

Feel free to contact us through our 0917 Lifestyle FB Page.

You may find the full return and exchange policy on all 0917 SMCU Express printed on the envelope sleeve packaging of the exclusive photocards.

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